Gps and Car Tracking

Inrix has launched a direct to consumer application for the iPhone that will have you checking what the traffic is like now, and what predicted traffic will be in the near future. The free application allows you to take a look at the high quality traffic feed data in your metro area on the iPhone and then if you want, click on the “Forecast” button to peer into the future to see what’s coming. It might just help you solve the “Should I leave now or wait it out?” question.

The interface is clean and comes with incident reporting. The data comes from their broad “Dust Network” or GPS probe vehicles and road sensors. TomTom just recently tied up with Inrix for work with their LIVE devices (think GO 740 LIVE and/or the coming iPhone application). No word on exactly how and where the data will be used, because TrafficCast is still part of the deal. The iPhone application is interesting and certainly fills the gap that they have in getting their name and high quality data out there. What it may also be coming is the ability for you to become part of the army of GPS probes, reporting back to them the traffic status too. Pure speculation, but the ability to ingest the data and process it in a quick fashion to understand the very dynamic traffic situations, make them strong.

at iTunes – Inrix Traffic (iTunes Link)

Related posts:

1. Inrix – Realtime Traffic Flow in Europe
2. Navigon iPhone App – First Impressions
3. TomTom GO 740
4. Airsage Adds Verizon Handsets – Boost to Covered Miles